On April 26th, 2018 the Russian Presidential Academy of National Economy and Public Administration (RANEPA) organised the Roundtable “The Role of Public Diplomacy and Strategic Communication in Times of Growing Confrontation” in partnership with the Advisory Committee on Humanitarian Cooperation, Rossotrudnichestvo Federal Agency, the Association of Studies, Research and Internationalization in Eurasia and Africa (ASRIE), the European-Russian Communication Management Network (EU-RU-CM Network), the Institute of Contemporary International Studies at the Diplomatic Academy and the International Centre for Social and Political Studies and Consulting (ICSPSC).
Russian and foreign experts attended the Round Table and discussed with students the fundamental role of strategic communication and public diplomacy in the world of international relations with special attention to EU-Russia relations. The outcome of the Round Table was clear: we need to cooperate instead of creating crisis and tensions which cause confrontation among the countries, in particular between Brussels and Moscow.
Strategic communication can be used not only to contrast and confront a possible adversary but even to collaborate and restore relations. Indeed, cooperation is the only way to overcome the biggest challenges of the 21st century such as economic crisis, conflicts, terrorism, environmental problems.
The event was introduced and moderated by Evgeny Pashentsev, Leading Researcher at the Diplomatic Academy of the Ministry of Foreign Affairs of the Russian Federation, Director of the International Centre for Social and Political Studies and Consulting, Coordinator of the European-Russian Communication Management Network, Alexander Sukharev, Professor, Russian Academy of National Economy and Public Administration, Deputy head of Rossotrudnichestvo Humanitarian Advisory Council, and Anna Velikaya, representative of the Gorchakov Foundation, member of Rossotrudnichestvo Humanitarian Advisory Council.
The panel of the speakers was the following:
- Maria Apanovich, Head of Double Degree and International Master’s Programs Department, MGIMO-University, Senior Lecturer, Department of demography and migration policy
- Andrey Baykov, Vice-Rector of MGIMO-University (TBC)
- Daria Bazarkina, Professor of the International Security and Foreign Policy Department, RANEPA, coordinator of International Centre for Social and Political Studies and Consulting strategic communications projects
- Natalia Bubnova, Leading Researcher, IMEMO RAS
- Denis Degtyarev, Head of Department of Theory and History of International Relations, RUDN-University; Associate Professor, Department of World Economy, MGIMO-University
- Semed Semedov, Head of the ‘International cooperation department’, Russian Academy of National Economy and Public Administration, member of Rossotrudnichestvo Humanitarian Advisory Council
- Elena Stetsko, Associate professor, Department of World Politics, School of International Relations, St. Petersburg State University.
- Tatiana Shakleina, Head of Department of Applied Analysis of the World Political Processes, MGIMO-University
- Giuliano Bifolchi, Co-founder of the Association of Studies, Research and Internationalization in Eurasia and Africa (ASRIE), analyst in security, conflicts and international relations (Italy)
- Victor Bulmer – Thomas, Associate Fellow in the United States and the Americas Programme at Chatham House, Honorary Professor at the Institute of the Americas (UK)
- Peter Linke, independent analyst, Berlin (Germany)
- Marco Ricceri, Expert, European social and labour policies, is acting as general secretary of the EURISPES (Institute for Political, Social and Economic Studies, Rome), Coordinator of the European-Russian Communication Management Network, Honorary Doctor of the Institute of Europe in Moscow (Italy)
- Greg Simons, Associate Professor, Uppsala University (Sweden)
- Marius Vacarelu, Political scientist and legal expert. National School of Political Science and Public Administration, Bucharest (Romania)
- Erik Vlaeminck, PhD student at the University of Edinburgh (Belgium)
The Round Table was the occasion to present a collective monograph titled “Strategic communication in EU-Russia Relations: Tensions, Challenges and Opportunities” edited by Evgeny Pashentsev and Erik Vlaeminck with the introduction of Franco Frattini, Italian politician, twice foreign minister of the Berlusconi cabinets (in 2002-2004 and 2008-2011) and once European Commissioner in the first Barroso Commission (2004-2008). The book was published in 2018 in Moscow by the International Center for Socio-Political Studies and Consulting (ICSPSC) under the academic support of the EU-RU-CM Network.